Preheat the oven to 350° and line a baking pan with cupcake liners. Set aside.: Right away you will notice the warm, dry heat filling the kitchen as the oven comes to temperature, which is important for consistent rise. Preheating ensures the butter in the batter reacts properly and the muffins begin to set at the correct rate, giving a nice dome and preventing collapse. A common mistake is not waiting for a full preheat, which leads to uneven baking and dense centers. If your oven runs hot or cool, use an oven thermometer to double check so the muffins bake evenly.
Prepare the streusel by mixing the flour, sugar, brown sugar, and cinnamon together. Cut in the butter using a pastry cutter or a fork until you have pea-sized lumps remaining.: At this stage you will feel the coarse texture under your fingers and smell the sugar and spice mingling, which promises a toasty aroma as it bakes. Those pea-sized lumps of cold butter are what give the streusel a flaky, slightly crunchy finish once it melts and re-solidifies while cooling. If you overwork the mixture it will become paste like and lose its crunch, so stop when you still see small chunks. Chill briefly if your kitchen is warm, because warm butter will make the topping greasy instead of crumbly.
In a large bowl whisk together the eggs, sour cream, melted butter, and sugar.: You will notice the batter turning glossy and slightly thick as the eggs emulsify with the melted butter and sour cream . The aroma shifts to a buttery, sweet scent with a faint tang, which signals a balanced base for the dry ingredients. Whisk just until smooth to avoid incorporating too much air that could create large tunnels in the finished muffins. A typical slip here is overheating the melted butter before adding it, which can partially cook the eggs , so make sure the butter is warm, not piping hot.
In another bowl whisk together the flour, baking powder, baking soda, salt, cinnamon, and nutmeg.: Dry whisking aerates the mixture and ensures the leaveners and spices are evenly distributed, so each muffin rises and tastes the same. You will see the pale flour flecked with brown spice, and the scent of cinnamon will lift. This even distribution prevents pockets of baking soda that can leave metallic notes if not mixed well. Avoid measuring flour by scooping directly with the cup; spoon and level for accurate measurement and lighter texture.
Add the dry ingredients to the wet ingredients and mix until just combined. Stir in the apples. Use a large cookie scoop to fill the baking cups 2/3 of the way full. Sprinkle the streusel over the tops of the muffins.: As you fold, the batter should look slightly lumpy and not silky smooth; those tiny lumps mean you have not overmixed, which keeps the crumb tender. When you stir in the diced apples , watch for even distribution; the pieces should be suspended throughout the batter rather than settling at the bottom. Filling the cups two thirds makes room for the muffins to rise without overflowing, and using a scoop creates uniform sizes so baking time is predictable. If you skip folding carefully and instead beat vigorously, the muffins will be tough and may develop large air pockets. Top each scoop consistently with streusel so each muffin gets its crunchy crown.
Bake for 20-25 minutes, until starting to turn golden brown and set in the center. Allow the muffins to cool before serving.: The kitchen will fill with a warm, spiced aroma and you should see the tops gently bronzing and the streusel taking on deeper color. A toothpick inserted into the center should come out with a few moist crumbs but not raw batter, and the tops should spring back lightly when pressed. Allowing the muffins to rest in the pan briefly helps the crumb finish setting and prevents the streusel from cracking off as you remove them. A common error is removing muffins immediately, which can lead to a gummy center; be patient and let them cool enough to hold their shape.